These action packed mini-mags for kids inspire creativity and healthy habits, as they feeds inquisitive minds, and challenge the imagination. The Action Pack has been developed with busy parents and creative energetic kids in mind.

We developed the Action Pack as part of our general life and family philosophy:

  • We see kids as competent, creative and capable people.
  • We believe that kids are resourceful and clever.
  • We want to enable kids to develop their independence and creative minds within a secure and nurturing environment.
  • We see learning opportunities everywhere and it should and can be fun.
  • We understand that parents are busy and cannot realistically be spending all weekend ‘playing’ with their kids.
  • We want kids to get off the couch, away from the computer and learn the value and fun in making and doing stuff.
  • We believe that advertising aimed at children is immoral – that kids don’t need to know about how to buy more stuff instead they should be finding out about recycling and using natural materials in their creative endeavours. Therefore our mini-mags for kids will never have advertising.